Bringing RSNA brand guidelines to life in conference materials
A suite of brochures developed based on established 2017 RSNA brand identity. The hexagon shape was brought into each cover design drawing the eye to the conference logo, with watermarked accents of graphic elements for additional visual interest.
2017 brand elements were carried through into headings and folio accents in brochure interiors which required a strong attention to detail and use of hierarchy to keep information accurate, clear, and organized.
Agency: UpShift Creative