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Chicago Booth Civic Scholars

The University of Chicago Booth School of Business Civic Scholars Program Print Ads

 

Cohesive ad designs for the Civic Scholars Program

Utilized Booth’s characteristic bold typography styles and consistent warming treatments to unify disparate photography into a cohesive overview of the program experience and impact. Collaborated with an editorial partner to refine headline options and variations on phrase emphasis for the best look and message.

 
 

Full page ad

Half page ad

 

Additional ad concepts

Additional ad concepts

Additional button concepts

 
 

Agency: UChicago Creative